What makes Captivate your ideal solution
The daily updates delivered automatically by Captivate keep your callers wait time interesting and engaging.
Captivate On Hold has cloud based dynamic Music On Hold solutions for most voice platforms. From PBX and Hosted/VoIP through to Unified Communications, you will benefit from Captivate’s MoH solutions.
CUSTOM message OR MUSIC?
Whether you want branded messages about your business or just music alone that doesn’t play from the beginning every time, Captivate is the answer
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Build your perfect business on hold message and music mix with Captivate.
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Things we find interesting
Four clichés about On Hold messages you should avoid: Thanking the caller. People don’t want your thanks; they want you to answer their call. By thanking them for calling or holding, you simply patronise and aggravate them. Remember, a happy caller leads to a happy call (and thereby a sale). Using industry jargon. Unless your[…]
5 little changes that will make a big difference with your On Hold messages Cut out the “corporate speak” – remember, you are communicating with potential clients and customers, not corporate investors or business associates, the use of large corporate sounding words makes for hard listening – keep it real and down to earth so[…]
With the rapidly accelerating adoption of Unified Communications (UC) – the system that frees up the workforce to take and make business calls from their Laptop, PC, tablet or Smartphone, we will start to see the end of the handset on every desk. Telcos are selling Hosted IP endpoints without a handset as the tech[…]
BroadSoft provides Unified Communications and Collaboration services to operators all over the world. Put simply, BroadWorks helps operators to provide unified communications services needed by enterprise customers globally. By its very nature of being a multi tenanted platform the music on hold (MoH) capabilities are basic to limit data storage requirements. Without being too technical,[…]
WebRTC (Web Real Time Communications) is all about delivering simple Peer-To-Peer Communication. One of the last major challenges on the web is to enable simple and easy voice and video communication. This has become known as Real Time Communication or RTC for short. Historically, in order to communicate with another person via a web browser like[…]
About Mark Captivate On Hold CEO Mark Horwood is an ideas man and has run businesses in Perth, Western Australia, for more than 40 years. He began his professional life studying Electrical Engineering from Curtin University, had a stint as a public servant and later worked for Belgian industrial group Schneider Empain. Mark has also been a Roy Weston[…]
Which TV station would you tune into? Channel AB – Interesting programming with no advertising. Channel AC –Targeted programming that interested you and some ads targeted to your needs? Channel AD – A station where there was nothing of interest to watch but lots of adverts one after another? TV stations place their advertising in[…]
Major carriers used the threat of the upcoming “copper cut-off” to approach Captivate On Hold. As a business with one foot firmly in the technology camp we were able to sort our own cost effective solution for telephony on the NBN once it arrived in Burswood, Western Australia. The following is an exerpt from[…]
Captivate’s unique, world leading Cloud On Hold technology can report On Hold usage on BroadSoft’s BroadWorks based platforms. For this example we chose a US client using our service through BroadWorks Hosted PBX, delivered by MetTel. The end user is a specialist medical consulting group based in New York. What we know- Over a 153[…]
You may recall from my first post that that 33% of the personnel at BroadSoft are in engineering roles. BroadSofts’ focus on engineering means that continual improvement to deliver better outcomes for their customers and end users is part of their culture. Some observations… Of all the Day 2 presentations I viewed the one by Mark Kushnir,[…]
Captivate sponsored the two day BroadSoft Connect and Technical Connect event in Melbourne Australia on the 2nd and 3rd of May. This is our third straight year at this event. Events like this keep us abreast of the platform updates and any updates that have the capacity to affect us or allow us to enhance[…]
The transformation of telecommunications toward the mobile/virtual space has made a massive impact on the lives of each and every person on the planet. Well, every person? Take your average Maasai warrior in the remotest regions of Kenya, or a solitary tribe of cannibals in a South American rainforest. Not only does the tribe have[…]
Find Your Voice of the Gods I’ve been in the audio production business for more years than I care to remember and if I’ve learned one thing, it’s to get the right voice talent for the task at hand. All the hi-tech studio gear in the world cannot fix up shoddy voice work. I once had[…]
Targeted Media and Science. Scientists recently developed a method of transmitting audio that is targeted based on the genetic make up of an individual and can be broadened to cover specific demographics. Not really, although it is still targeted media. The Western World is in the midst of a health craze. Healthy food, healthy environment, healthy[…]
Cloud based digital signage – the latest in cloud based communication On a recent trip to the Margaret River region of WA, I noted that of the various venues I visited, 15 of the 17 digital signage screens were switched off. After doing some reconnaissance I found most businesses just don’t have the time or[…]
Disruption is the new norm in business globally. Uber and AirBNB have changed the transport and accommodation industries. The Internet changed the telephony carrier from voice over the analogue copper line network to digital voice using data – and it’s sending the PABX to the recycling bin. The days when you went to a telephone company[…]
Customer Experience: Technology alone is not the answer. There is so much discussion around the use of technology to build a better customer experience, but technology alone is not the answer. Investments in technology should never be made unless the processes affecting customers have been reconsidered in the context of the new world of customer[…]
How things have changed, but really are just the same. In the dim dark past research done by music on hold providers showed that the average time a caller spent on hold was 60.5 seconds. This wait time drove the technology of On Hold from silence to Greensleeves, to cassette players, then CD players to[…]
IVR and Auto-Attendants Deliver the best experience to inbound callers – Captivate On Hold’s IVRs are designed and tested to be clear, efficient and user-friendly to prevent call abandons and increase customer retention. Professional Copywriting Direct callers fast and effectively with our IVR scripts, on hold messages, menu prompts and call flow directions. Voice Over Artists Choose[…]
Online In-Store – Background Music and Marketing Audio marketing and customised audio promotions interspersed with background music for retail and hospitality environments. Your Own Radio Station Your company’s unique promotions and information are added to the mix, letting you advertise strategically and effectively to customers already interested in your product. Professionally Brand Your Business[…]
How It Works Using the cloud, Captivate On Hold makes on hold messages, IVR and auto-attendant updates fast, effective and easy. There’s no need for IT intervention when Marketing wish to refresh your On Hold Messages. Captivate’s Technology Proprietary software technology is compatible with any PC or server in your office, All you need is a soundcard[…]
Dynamic On Hold Messages on TIPT (BroadWorks Platform) Captivate On Hold offers the only daily updating, dynamic on hold messaging service available in the world. And yes, it works with TIPT and other hosted telephony systems. The fastest expanding hosted telephony platform in Australia is Telstra’s TIPT – Telstra Internet Protocol Telephony. Captivate On Hold[…]
On Hold Messages for Hosted PBX and VoIP Platforms Captivate On Hold offers the only daily automatic updating on hold messaging service available in the world. Captivate On Hold’s patented solution delivers an integrated dynamic service to any VoIP, IP or PBX platform. No need for USB’s or digital players as our on hold message[…]
Voice Products Create a cohesive and effective voice over campaign across all of your communication platforms. Corporate Audio Interactive Voice Respondent (IVRs), Auto-attendant, Corporate Videos, YouTube Videos, Training Modules and In store Installations. Media Audio TV and Radio voiceovers. Web Audio YouTube videos, Viral Campaigns, Webinars, Podcasts and Web Tutorials. Voice Talent Our[…]
A Unique Opportunity to Differentiate When potential buyers call in to a real estate office, you have a small but powerful window to inform them of all the news and properties on offer. This is a unique opportunity to differentiate your agency from your competitors with date sensitive home open listings. It shows sellers[…]
Christmas is coming! If you’re in the customer service game and every business is, in some capacity, it’s important to thank clients for their support. After all, it’s because of them that you’re all still here to celebrate another festive season. You’re grateful; we’re grateful; everyone’s grateful. Right? We do it every year and we’re[…]